Blog Post

Are you struggling to establish an online presence for your Local Service Business?

Sean Garcia • Jan 04, 2019

Getting your service business listed locally in high authority directories is the foundation of local SEO and the first step to more customers.

Get listed locally in all high authority directories

Digital Presence means much more than having a nice a website these days. Many local service businesses like contractors, physicians, CPA's, attorneys, and restaurateurs find it much easier to market their business to existing customers rather than to try and attract new customers. Many of these business owners feel overwhelmed and anxious about social media, email marketing, search engine optimization (SEO), content marketing, remarketing and a slew of other digital marketing techniques. On the other hand, these same people understand that they can no longer ignore the importance of having a solid digital presence to attract new customers and generate more frequent purchases from their existing customer base.

One of the simplest and most important steps to improve the digital presence of your local service business is to get listed locally in high authority business directories. You'll want to make sure all the information about your business is accurate and consistent. The 3 most important pieces of information are Name, Address, and Phone Number, or NAP.NAP is essential for businesses that want to rank well organically when a customer or potential prospect conducts a local search.NAP is also important for SEO and local search queries because matching NAPs tell search engines, like Google, that your business is legitimate and thus increases the likelihood that your business will achieve a first-page ranking.

CLICK HERE TO CHECK YOUR BUSINESS LISTINGS

Benefits of accurate and consistent NAPs, used appropriately within an SEO strategy, include:

  • Better organic search rankings
  • More traffic to your websites from local searches
  • More leads
  • More business

Remember there are 100's of directories that are considered "high authority" by all the major search engines. You can get your business listedin these directories one of two ways: The hard way and the easy way.

THE HARD WAY

The hard way requires going to each directory one by one. You may not be able to create new listings in many of the directories by yourself, but you will be able to get listed in the big ones like Google, Yelp, Foursquare, and Yahoo. Then you can begin working on the lesser known ones. It's a painstaking process that requires diligent data entry and consistent followup. At the end of the day, this manual process will result in frustration, duplicate listings, the inability to add enhanced data about your business, and the high probability that your manually created listings will be overwritten by data sharing with other directories containing inaccurate information about your business.

HERE'S THE EASY WAY!

Create a single master directory listing and have it control ALL of the other directory listings for your business. We recommended this approach if you own or operate an established local service business. This master listing allows you to enter "enhanced data" about your business, such as holiday hours, unexpected closures, product & service offerings, photos, featured messages, etc . . . Each time you make a change to the master listing, it automatically updates all the directory listings in your portfolio.

CLICK HERE TO CHECK YOUR BUSINESS LISTINGS

Directory Listings is not only a good place to start if you are just beginning to invest in a digital presence, but it's the foundation of any good SEO strategy. At BIZLIFT Marketing, we are always ready to assist you in any way possible. Simply click the link below to schedule a 30 minute FREE consultation and we will try to answer all your questions.

SCHEDULE YOUR 30 MINUTE FREE CONSULTATION WITH BIZLIFT MARKETING


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